What To Look For In A Home Based Business In 2011


Home Based Business in 2011The Current Economy Is Reason Alone to Have A Home Based Business  in 2011

In today’s economic climate there are more people flocking to the Internet than ever looking to start a home based business in 2011.

Frustrations and fears are at an all time high with layoffs and uncertainty within America’s workforce. More and more people have seen their dream of retirement from former employers turn into a nightmare.

The direct sales Mult-level Marketing Industry has caught the attention of many former employees turned entrepreneurs due to a rapidly evolving world economy.

So that’s where our focus will be in this post as relates to a Home Based Business. So how do you know what to look for in a home based business in 2011?

Need More Ammo for A Home Based Business in 2011…

Here are 5 Key components that any home based business you are considering should have not in this particular order:

  • Sponsorship is it duplicatable?

  • Company Track Record

  • Product how is it received in the market place? Uniqueness? Saturation?

  • Training/System/Tools ex: Are they leveraging the Internet?

  • Leadership/CEO/President

Sponsorship – It essentially boils down to this, can I do this and can I easily teach/empower someone else to do it. The key factor in Network Marketing/Home Based Business in 2011 is duplication. How many Mini-Me’s can I make in the shortest amount of time? Remember, I can take you fishing and catch the fish for you or I can teach you how to fish and you can feed yourself for a lifetime.

“He Who Knows Why Will Always Employ He Who Knows How.”

Company – Listen and hear me good, selecting a company should not be an emotional decision. Here are some factors to consider in choosing your company:

  1. Timing- Where’s the company’s growth cycle? Network Marketing Companies spike and plateau in growth…you want to catch the spike cycle because you can capitalise on the company’s momentum.

  2. Product-Is the market saturated with that or very similar products? How many other companies are in that niche? In other words what makes your product so special? If I googled your product, how many other companies pop up? It’s all leverage and you need every advantage you can in this business.

  3. Track Record-What does the trail left behind by the company say about it? Do they practice business with integrity? Are the reps proud to be associated with the company? You can call and subtely interview a rep to gauge how they feel about the company.( Take Care Not To Get Sucked In)….lol

Training – Training is absolutely key in choosing a home based business in 2011. Training has to be a focal point of the company. Now every training system is not created equal, just because they have training doesn’t speak to the quality of the training itself. I only know of one metric that matters when it comes to measuring a training system…if new reps are coming in and having immediate success and building down lines with retention. To me that’s a training system that qualifies as successful.

Leadership – Last but certainly not least. The company’s leadership determines vision and direction for your home based business in 2011 and beyond. You want to have a firm idea coming into a company that the captain has his hands firmly planted on the “wheel” and that they have mastered the skills necessary to take the company to great heights. Again track record comes into play, have they done it before and were they successful at it?

Choosing a home based business to start can be a daunting task especially trying to use the internet to narrow it down for you. Hopefully these tips have been helpful in your search.

If you find this post helpful please share this with your friends and comment below.

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MLM Success – The Battle for Business Ownership!


I was driving back home from the store mid-day Monday, my off-day and it struck me again, how wonderful it feels to be free from the pressure of my job. Now that’s a temporary reprise because as I stated it’s my day off and I’m not free from my job yet (that’s coming in short order) and I will go back on tomorrow but for the moment it feels great. The other thought that occurred to me was how much at least for me, of a battle it is to maintain the mindset that it takes to cross over from employee to full time business owner. Especially when you have a family that depends on you for financial support.

I use the term “battle” because, from the time that I wake up in the morning like you I’m inundated with choices or decisions that must be made and some are made on auto-pilot. Most of those choices are what got me where I am and not where I want to be, so the fight now is to change my thinking in such a way that leads to better decisions and choices which will lead to a more successful path for me and my family.

Easier said than done you see because I’ve developed habits that are far easier to follow than they are to break. This is where a decision must take place; I must decide to begin with the end in mind. When I wake up and those habits are saying to me come on let’s go, you know how we do things, just like we always do, stop playing let’s do what we do so we can continue to get what we got, I’ve got to say that I see a different end! I see a different end because I’ve set some goals for myself, I’ve written them down, I’ve reviewed them before I went to sleep last night and I just read them again to myself to remind me of the vision.

Becoming a business owner or entrepreneur does not start with a business license, tax-Id number or signing with a MLM company (sorry, not intended to offend). Those are only things or tools that may or may not be required depending on different variables, but becoming a business owner starts with a “decision” to develop the mindset of a successful business owner.

Now when I say mindset, successful people “decide” or “choose” to think in ways that lead to their success. Not a lot of time wasted on “stinking thinking” or thinking that isn’t productive or that has a negative end. Leaders across industry lines understand the power of the mind and use it to achieve the unachievable to those who don’t understand this concept.

I’ve made a conscious “decision” to use or leverage my time following proven methods to maximize my thought life. The transformation is measurable and quite amazing actually and it’s not just about finance or business. Other areas of my life have been impacted in a very powerful and positive way. I’ve grown financially yes but even more so personally. I can’t emphasize enough that to change your paradigm you must transform your thinking to fit the end that you have in mind and more often than not, it will be a battle but ask yourself is the prize worth the fight? Also, it’s important to note that it’s a choice and no one can choose for you.

Are You The Next Business Owner? Then Click Here!

Please only those who are serious about taking charge over their career and willing to move forward and accept the challenge of being in business for themselves but not by themselves, if this isn’t you please don’t click on the link above. No hard feelings but at this time I’m only working with a select few.

To Our Success,

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